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As I find myself on the cusp of milestone birthday, in what I consider to be the prime of my creative life, I am compelled to answer the questions: how much longer do my creativity and I have left in this business? And if I want to keep going, what do I need to do to retain, sustain, and gain more creativity?
March 16, 2020 was the day that I told my video studio team to pack up their hard drives, computers and personal belongings— because we’d be working from home for a bit. I figured then that we would see each other again in a few months…little did I know that this would last over a year.
Ah, the perilous tale of…YOUR NEXT PROJECT. Each one offers a different storyline and the chronicles from clients and agencies alike read more like chilling horror stories than ones of epic success.
While you might think we just don’t want your opinion at all, that’s entirely untrue. We want your insights. We need your perspective, so that we can make the work better.
What a year it was—the ways in which we live, work and play changed. Who are we kidding? EVERYTHING changed. But we had to find a way to turn those obstacles into opportunities.
Almost everyone you know carries a voice-activated smartphone and chances are, they are also increasingly utilizing voice-activated…